Chris is founder and President of Catalytic Catalog, a Minnesota company delivering web catalog strategies, technologies and designs to drive significant revenues and profits. Founded in 1996, Catalytic Catalog has created a variety of software solutions for clients ranging from book publishers through manufactures including Fortune 500 clients 3M, Dupont, General Mills, Philips and Sprint. Chris is a 1990 Summa Cum Laude graduate of the University of Minnesota, with a Bachelor of Mechanical Engineering. He received his Master of Science from the Massachusetts Institute of Technology in 1993. Chris began his career as an engineer for ADC Telecommunications. After MIT, he joined St. Jude Medical to design and develop manufacturing systems software used to support the manufacture of heart valves subject to FDA approval and compliance. Chris also served as Chief Technology Officer for Macromedia Technologies, where he designed and developed retail home plan design software which became the 3rd most popular title in its category.